The Israeli company AppsFlyer, that goether with the Museum and the Auschwitz-Birkenau Foundation creates the platform for online live guided tours of the Memorial, has received this year's Global AWS Partner Award for Partner of the Year in the field of social impact.

The award was presented at this year's Amazon Web Services re:Invent 2023 gala held in Las Vegas from November 27 to December 1.

‘Our “In front of your eyes" project, in cooperation with the Auschwitz-Birkenau State Museum and the Auschwitz-Birkenau Foundation, offers an immersive educational experience through live remote-guided tours of the Museum and Memorial. Through achieving the AWS Social Impact of the Year AWS Award, AppsFlyer is demonstrating a force for positive change in the world. It is an incredibly proud moment for our team,’ said AppsFlyer CEO Oren Kaniel.

‘The Auschwitz-Birkenau Foundation is proud to be partnering with AppsFlyer, Diskin and the Auschwitz Memorial in the production of this groundbreaking technology. The annual AWS Award is proof that together we are making a meaningful contribution to the global education about the history of Auschwitz and the Holocaust,’ emphasized Director General of the Foundation Wojciech Soczewica.

The AWS Social Partner of the Year is awarded to companies that engage in giving back to society through their staff, resources, and technology and lead initiatives aimed at making our world a better place.

Thanks to the "Auschwitz in Front of Your Eyes" platform, millions of people will have access to education from the authentic Memorial Site. The project will serve people from around the world to visit the site of the former German Nazi camp Auschwitz with a guide online. Reservations will be possible later this year.

The narration will be conducted live, but educators will also use multimedia materials, archival photographs, artworks, documents, and testimonies of Survivors.

The project is being developed in cooperation between the Museum, the Auschwitz-Birkenau Foundation, Israeli companies AppsFlyer and Diskin, with the support of specialized companies such as Orange, and also thanks to the involvement of many private donors and foundations.